Jessica Simpson will not continue her
Weight Watchers diet now that she’s
expecting again, but she will continue
to appear in ads for the weight loss
company that signed her on as its
celebrity spokesperson earlier this
year.
“There have been no changes to our
business agreement with Jessica,” a
representative for Weight Watchers
told ABCNews.com. “Jessica’s
successful weight loss prior to
becoming pregnant will be featured in
Weight Watchers’ new ‘Expect
Amazing’ advertising campaign,
including a spot with her sharing the
happy news.”
The 30 second ad in which Simpson
says she’s pregnant, posted this
morning on YouTube and posted
below, was shot at the same time as
her most recent “Expect Amazing”
commercial, where she shows off her
50 pound weight loss. The ads are
scheduled to air through winter.
RELATED: Jessica Simpson Confirms
Another Baby’s on the Way
The Weight Watchers rep also said
Simpson “will not be following the
program during the pregnancy while
her weight and well-being are
monitored by her obstetrician, as is
recommended for any woman during
pregnancy. After she gives birth,
Jessica and her doctor will decide
when she may resume following the
Weight Watchers program.”
(While Weight Watchers does not
advise pregnant women to follow its
program, the jury is out on whether
dieting while pregnant is harmful or
helpful. A review of studies earlier this
year suggested that it could be
beneficial if done moderately and if
the mom-to-be is overweight.)
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